Plans from $299/month·CANCEL ANYTIME·NO ANNUAL CONTRACT

The carrier inbox was never
a job for humans.

Same headcount. More loads. Better margin on every one.

Not a website chatbot. Beth works your carrier email the way a dispatcher would: replies in seconds, holds your rate at email 3 or 43, and collects the booking info before she hands off to your team.

Book a 15-min demo Watch it work
32sec
Median response time
99.5%
Of carrier replies written by Beth, not a human
68hrs
Hours back per brokerage, per month
Across 2,900 carrier emails handled in the last 30 days · Live production data
See her work

Real threads. Real carriers. Zero edits.

Carrier names anonymized. Everything else is what actually happened.

8 min
Inquiry to booked
$200
Below carrier's ask
0
Human messages
Tampa, FL → Pauls Valley, OK · 1257 mi · 5/1 · Reefer Wed 10:14 AM
Edwin 10:14 AM
Hello, give me the details, please Edwin · MC#XXXXX · G2 Logistics
Beth 10:15 AM · <60s
Hi, Yes, this load is available. Lane: Tampa, FL → Pauls Valley, OK Commodity: Pineapples 45F Equipment: Reefer Weight: 39k Pickup: 5/1/26 0800–1600 Tampa Delivery: 5/4/26 0800 Pauls Valley TWIC required 1P 1D Rate: $3000 all-in If interested, please send MC#, driver name + phone, ETA to Tampa. Beth
Edwin 10:15 AM
$3300 AND SEND IT OVER
Beth 10:16 AM
I hear you, but $3050 is what I can get approved on this one. Let me know if we can make it work. Beth
Edwin 10:17 AM
IF YOU CAN PAY 3100 LET ME KNOW
Beth 10:17 AM
Done at $3100. Need your MC#, driver name + phone, and ETA to Tampa to lock this in. Beth
Edwin 10:20 AM
MC#XXXXX, Rick, XXX-XXX-XXXX
Beth 10:21 AM
Got it. Just need your ETA to Tampa to get this locked in. Beth
Edwin 10:22 AM
Around noon.
Beth 10:22 AM
Got it all. You're booked. Rate con coming shortly. Your driver will be expected to be tracking within one hour of it being sent to them to avoid fines. Beth
Real Conversation · April 29, 2026
36 min
Quiet carrier to booked
$350
Below carrier's ask
0
Human messages
Miami, FL → Chelsea, MA · 1558 mi · 7/20 · Dry Van SUNDAY 1:51 PM
Carrier 1:51 PM
Pick Up: Miami, FL Drop Off: Chelsea, MA Trip Miles: 1,558 mi From load posted on DAT
Beth 1:55 PM
Hi, yes, this load is available. Lane: Miami, FL → Chelsea, MA Dry Grocery, Dry Van, 32,931 lbs Pickup: 7/20/26 1300 Miami Delivery: 7/22/26 0700 Chelsea Rate: $3850 all-in If interested please send MC#, driver name + phone, ETA to Miami. Beth
17 minutes of silence. Nobody was working.
Beth AUTOMATIC FOLLOW UP 2:12 PM
Hey, just checking in on the Miami to Chelsea load. Still want it? Beth
Carrier 2:14 PM
My mc is XXXXXX can we do $4500?
Beth 2:15 PM
Best I can pull on this one is $4000. If that works, I'll get you booked right now.
Carrier 2:23 PM
Let's knock it down on 4200? So that i can send my drivers information
Beth 2:23 PM
I pushed for more but $4150 is what I got. Can we make it work so I can get you rolling?
Carrier 2:24 PM
Yes
Beth 2:24 PM
Got it. Send over driver name, phone, and ETA to Miami and we're locked in.
Carrier 2:25 PM
Drivers FULL NAME: XXXXXXXXXX Truck# XXXX Trailer# XXXX Phone: XXX-XXX-XXXX Vin# XXXXXXXXXX
Beth 2:25 PM
Got driver info. Still need your ETA to Miami for the 7/20 1300 pickup.
Carrier 2:27 PM
12:50 eta to pick it up
Beth 2:27 PM
Got it all. You're set. Rate con coming shortly which will need your signature to confirm the load. Your driver will be expected to be tracking within one hour of it being sent to them to avoid fines.
Real Conversation · Sunday, July 19, 2026
$500
Above max
$1400
Beth held firm
2 min
Cycle time
Wilmington, DE → Everett, MA · PO Reefer Container Mon 2:53 PM
Carrier 2:53 PM
Hello team! Could I please get more details about this load, Wilmington, DE going to Everett, MA. What is the best rate? Also please provide the shippers & receivers times, if strict by appointment or open window. Thanks
Beth 2:53 PM · <60s
Hi, Yes, this load is available. Lane: Wilmington, DE → Everett, MA Commodity: Bananas 57 F Equipment: PO Reefer Container Weight: 40k Pickup: 4/27/26 1600–2359 Wilmington Delivery: 4/28/26 0001–0400 Everett Hook loaded container. Drop empty Wilmington. NO PORT REQUIRED. Rate: $1400 all-in If interested, please send MC#, driver name + phone, ETA to Wilmington. Beth
Carrier 2:54 PM
$1900
Beth 2:54 PM
I hear you. Best I can pull on this one is $1400. Let me know if we can make it work. Beth
Carrier 2:55 PM
pass
Beth 2:55 PM
No worries, reach out if anything changes. Beth
Real Conversation · April 27, 2026
<60 sec
First reply
All 3 fields
Booking info captured
12 min
Inquiry to booked
Wilmington, DE → Everett, MA · 341 mi · 5/4 · PO Reefer Container Mon 10:34 AM
Carrier 10:34 AM
Pick Up: Wilmington, DE Drop Off: Everett, MA Trip Miles: 341 mi From load posted on DAT I'm interested in this load can you send me the details.
Beth 10:35 AM · <60s
Hi, Yes, this load is available. Lane: Wilmington, DE → Everett, MA Commodity: Bananas 57 F Equipment: PO Reefer Container Weight: 40k Pickup: 5/4/26 1600–2359 Wilmington Delivery: 5/5/26 0001–0400 Everett Hook loaded container. Drop empty Wilmington. NO PORT REQUIRED. Rate: $1400 all-in If interested, please send MC#, driver name + phone, ETA to Wilmington. Beth
Carrier 10:39 AM
MC#XXXXXXX Driver: [Name] Ph# XXX-XXX-XXXX
Beth 10:41 AM
Got it. Just need your ETA to Wilmington and we're locked in at $1400 all-in. Beth
Carrier 10:45 AM
ETA 1330
Beth 10:46 AM
Got it all. You're booked. Rate con coming shortly. Your driver will be expected to be tracking within one hour of it being sent to them to avoid fines. Beth
Real Conversation · May 4, 2026
Outbound capability
Outbound
Beth initiated
8 min
To commitment
Known
Carrier from network
Wilmington, DE → Vineland, NJ · PO Reefer Container Thu 2:03 PM
Beth 2:03 PM
Hi [Name], We have something available that might interest you. Lane: Wilmington, DE to Vineland, NJ Equipment: PO Reefer Container Commodity: Pineapples 45F Rate: $1000 all-in Pickup: 5/8/26 0800–1600 Delivery: 5/8/26 0800–1600 $6.25 per load · TWIC Needed · Hook loaded reefer container at the port, in Wilmington, live unload in Vineland, NJ, drop empty at the port. Repeat 2x500=$1000 · $32 port entry fee TWIC required Temperature: 45F continuous If interested, send MC#, driver name + phone, and ETA. Send me a reply if you want to grab this one. Beth
Carrier 2:11 PM
Yes, we good for tomorrow MC# XXXXXXX · DOT# XXXXXXX
Beth 2:12 PM
Perfect. Need driver name, phone number, and ETA to lock this in. Beth
Carrier 2:13 PM
[Name] is big fan of those containers · XXX-XXX-XXXX
Real Conversation · May 7, 2026
FROM THE FOUNDER SAM · HEY BETH

I built Beth because I kept losing my best hours to carrier email.

Seven years in freight, first as a carrier, then as a broker. I ran operations at Base Carriers, a profitable brokerage, until Beth got good enough that I left to build her full time. The work is hard. We earn every load. But somewhere between answering "got a truck for that?" for the 40th time and actually running the business, I realized the carrier inbox was eating the part of my day where I should have been working shippers, fixing operations, building the book. I needed someone to cover the inbox so I could do the rest.

That's Beth. I built her for myself first, and now I'm opening her up to brokers who know exactly what I mean.

Sam DeLuca · Founder, Hey Beth
How it works

From load board to booked carrier, without you in the inbox

Three steps, no learning curve. Beth runs in the background while your team runs the brokerage.

01  /  CONNECT
Connect your email
We create a dedicated email address for Beth, separate from your personal inbox and separate from internal team threads. One OAuth click connects it to Beth, and she sees only what she's supposed to handle. We walk you through it.
~15 minutes · founder-led
02  /  COVER
Beth covers every reply
Carriers email about your postings on DAT, Truckstop, ITS, or wherever you post. Beth answers in seconds, holds your rate, negotiates within your guardrails, and answers questions about the load.
Any hour · zero touch
03  /  BOOK
You get booked carriers
When a carrier agrees and sends booking info, Beth hands them off with everything you need to send a rate con. No back-and-forth. No "still interested?"
Hands-off
Watch it work
✓ Runs in your existing inbox ✓ No TMS integration ✓ Never bids above your max

Illustrative example. Carrier names, MC numbers, contact details and rates shown are fictional.

Book a 15-min demo
The controls

Your rules. Her execution.

You set the ceilings. A deterministic engine sets every number. Beth executes.

1$1,850
2$1,975
3$2,100

Blind mode

Post no rate. Carriers bid. You watch the leaderboard.

POSTED
ASKED
BOOKED

Lane intelligence

Every negotiation feeds what your lanes really clear at.

STANDARDSOFTER

Her voice, your call

Tone and every follow-up: switches, not tickets.

TWIC ✓ TEAM ✓ NO INFO · NO BOOK

Gate every load

Requirements confirmed before anyone gets booked.

→ TPA → ATL · REEFER · LIVE

Screenshot to posted

Snap your load list. She builds the postings.

GMAIL OUTLOOK / M365

Runs on your stack

One OAuth click. She sees only the carrier address.

Where the margin comes from

Four reasons brokers using Beth do less and make more

Beth isn't a faster human. She's a different kind of worker for a different kind of work.

01/DISCIPLINE

Beth doesn't need to close.

A tired dispatcher caves on rate because they need the load covered before they go home. Beth doesn't have a quota, a manager, or a shift ending. Your max is your max. On email 3 or 43, at 9am or 11pm.

Real Conversation · April 17, 2026
02/VOICE

Big brokerage scale. Small brokerage feel.

Carriers came to you because you're not a phone tree. Beth keeps it that way: short replies, warm tone, no "I'm an AI assistant." She just lets you do it at 5x the volume. Your brokerage stays small in feel and big in throughput.

Real Conversation · May 5, 2026
03/COVERAGE

Every carrier hears back.

Most brokers reply to a fraction of their carrier inbound. The rest get lost: ignored, missed, or beaten by a faster broker. Beth talks to all of them. You only need one to say yes, but more options means a better one does.

TUE · APR 22VINELAND, NJ → ALLENTOWN, PA
47
inbound emails
12
real inquiries
5
negotiating
2
booked
04/SPEED

The first credible reply wins.

Carriers email five brokers about a load. Whoever replies first with a real number books it. Beth replies in under a minute, in whatever language the carrier writes in. Your competition won't see the email until morning.

CARRIER INQUIRY 10:47:13 PM
BETH REPLY 10:47:45 PM
Response time 32 sec
Monthly pricing

Simple monthly pricing for brokerages.

Every plan is the same Beth. The tiers differ on how many loads she works a month, how many inboxes she watches, and how many carrier conversations she can start a day. The daily limit applies only to outbound conversations Beth starts, with no more than 200 of those from any one inbox so your sending domain stays out of spam folders. Replying to carriers who email you first is unlimited on every plan.

Starter

For independent agents and small brokerages.

$299/mo
75 loads worked per month · 1 inbox · 25 outbound emails a day
  • Beth answers every carrier email on your posted loads
  • Negotiates up to the max you set, never a dollar over
  • Collects MC, driver name, phone and ETA before a load reads booked
  • Follows up on her own when a carrier goes quiet
  • Starts up to 25 outbound carrier conversations a day
  • Carrier and lane history on every thread
  • Take over any conversation yourself, any time
  • Unlimited team users
  • 1 connected inbox
Get started
Most popular
Growth

For growing brokerages.

$499/mo
200 loads worked per month · 3 inboxes · 200 outbound emails a day
  • Everything in Starter
  • Starts up to 200 outbound carrier conversations a day
  • Suggested carriers, scored against your own lane history
  • Advanced team controls
  • 3 connected inboxes
  • Priority support
Get started
Scale

For high-volume teams.

$899/mo
500 loads worked per month · 8 inboxes · 500 outbound emails a day
Max 200 a day from any one inbox, so nothing gets burnt.
  • Everything in Growth
  • Starts up to 500 outbound carrier conversations a day, spread across your inboxes
  • Advanced reporting
  • Priority onboarding
  • 8 connected inboxes
Get started
Cancel anytime.
Month to month. You are always in control.
No annual contract required.
Simple monthly pricing. No long-term commitment.

One person operation or larger than Scale? We want to help you too.

Click which one you are:

Solo op Enterprise
Issued by Hey Beth · Month to month · Cancel anytime · No annual contract required
Common questions

What brokers ask before they say yes

Real concerns, real answers. If yours isn't here, ask on the demo.

What if Beth sends a bad email to a carrier?
Beth has six independent safety layers. When she's unsure about anything, whether that's an unusual question, an off-rate offer, or anything not covered by your policies, she escalates to you instead of guessing. There's a kill switch on the dashboard that pauses her instantly. In production she's run with zero carrier-facing errors over consecutive weeks.
Will my carriers know it's AI?
Beth uses your brokerage name and writes in a short, warm, direct dispatcher voice. No template language, no "I'm an AI assistant." If a carrier ever asks if she's a bot, she escalates to you. She will never lie. In live operation, carriers haven't flagged her as automated.
Does this replace my dispatcher or sales rep?
No. Beth covers the email layer: the high-volume, repetitive inbound that grinds humans down. Your team still owns the work people actually win at: phone calls, relationships, problem-solving, shipper development. Beth makes the same headcount cover more loads, not fewer.
What does setup actually involve?
A 15-minute call. We set up a dedicated email address for Beth so she's only seeing carrier inquiries (not your personal inbox or internal threads), connect it via OAuth (Gmail or Microsoft 365), then set your default rate guardrails, payment terms, MC#, and basic policies. If you want, we'll walk through one or two of your popular lanes together. After that, point your load board postings at the new address and Beth starts replying to carrier inquiries automatically.
Does it work for my equipment / lanes / market?
Yes. Beth is equipment-agnostic. Dry van, reefer, flatbed, power only, container, step deck, expedited sprinter and box truck. She negotiates rates and handles carrier questions based on the load details you provide. Equipment, commodity, special requirements, and rate guardrails are all configurable per load.
Is there a contract?
No long-term contract. You only pay on the days Beth works. Cancel any time. Fire her easier than you can fire a person. One click, no HR, no severance. The price lock runs twelve months, then $250 a month for as long as you keep her.
Book a demo

Get freed from the inbox.

15 minutes on a call. No credit card. No commitment. See exactly how Beth would cover your loads.

Book a 15-min demo
Mon to Fri · 9:00 AM to 6:00 PM ET